About Catalina Marketing Corporation
Catalina Marketing is a 25-year-old company specializing in the development, delivery and measurement of shopper-driven media and marketing campaigns on behalf of CPG, health care and retail marketers. The company is a leading provider of precision brand building solution, who is committed to helping manufacturer and retail brands deliver unprecedented performance.
With proprietary and integrated in-and out-of-store marketing platforms, Catalina Marketing enables brand stewards to deliver the right message to the right audience in the right environment. This acute marketing precision drives attractive, measureable performance. Catalina Marketing leverages the world's largest, transaction-level, shopper-data warehouse to develop, deliver, and measure shopper and patient-driven engagements with approximately 90M households and 130M patients annually.
The company's media distribution channels include 50,000 food, drug and mass locations worldwide, including 18,000 US pharmacies. With this innovative and proprietary combination of data assets, analytics, and marketing solutions, Catalina Marketing can catapult the performance of your brand.
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